Business Studies (Marketing)

OU Validated (OU is a Validating Partner)

AOU Kuwait Student's Guide

"The marketing track aims at giving students the required skills necessary for discovering the needs and desires of customers in order to develop a group of products or services capable of satisfying those needs and of insuring a good profit for the organization within an acceptable time frame through the focus on marketing tools such as the product, distribution, promotion and price.

Career Opportunities

Business Administration graduates in the field of Marketing have a broad range of challenging and rewarding job opportunities in private and public organizations as marketing executive, marketing researcher, media planner, etc.

Programme Duration

The minimum number of semesters for a Bachelor degree is six regular semesters and one summer (3.5 academic years).

The maximum number of semesters for a Bachelor degree is twenty-four semesters (twelve academic years) excluding summers.

Method of Delivery

The method of teaching for all faculty of business studies' programmes is full time teaching/ blended learning."

Academic Plan

Business Studies with Marketing.pdf

Step 2-Study Plan Temp-19-09-2021-Marketing.pdf

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Tuition Fees

Student fees
Amounts in KD

	*Admission fees	*Application fees	*English placement test fees	*Arabic placement test fees	Credit hour fees	Registration fees	Student IT services fees	Student Aid Support fees
BA (Hons) Business Studies	20	15	5	5	25	24	30	1

* Paid once

Other service fees

To whom it may concern	3 (6 KD with endorsement)
General requirements	18.5
Student Transcript	5 (8 KD with endorsement)
Transfer between branches	30
ID card (annually)	3
Certification	15
Appeal	10

Undergraduate

Business Studies (Marketing)